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4 Key Ways to Make Your Substack Publication Successful

4 Key Ways to Make Your Substack Publication Successful

Learn 4 key steps to monetize your Substack: Analyze, Imitate, Surpass, Cash In. Turn insights into income with niche strategies.

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Meng Li
Jul 31, 2025
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4 Key Ways to Make Your Substack Publication Successful
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Seeing others make money and feeling envious is useless; only by doing it yourself do you realize how tough it is.

Don’t aim to make money from everyone or please everyone. Find a niche market, target a group with specific pain points, and build a small but beautiful business—that’s the opportunity.

To make money, take the narrow path and endure hardship; don’t fear being mocked.

Don’t obsess over unique ideas. The essence of making money is meeting demands—selling products tailored to different groups’ needs. Leverage human weaknesses, start by imitating, then innovate.

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