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The 4 Key Metrics Every Substack Creator Must Track

The 4 Key Metrics Every Substack Creator Must Track

Master Substack growth! Track open rates, completion, shares & traffic sources to boost engagement and subscribers effectively.

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Meng Li
Jul 21, 2025
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The 4 Key Metrics Every Substack Creator Must Track
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Many people run their Substack purely on intuition:

I wrote this piece so well, why isn’t anyone reading it? Why aren’t the views high? Why amn’t I gaining subscribers?

The problem lies in not understanding data.

When creating content, subjective judgment only determines what you write; whether readers like it or if it’s well-written depends on data.

If you’re also running a Substack, these four metrics are essential to track.

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